Fundraising Management

Fundraising management

‘Fundraising Management: Analysis, Planning, and Practice’ by Adrian Sargeant and Elaine Jay is what I would call the comprehensive textbook of everything about fundraising. It is an instruction manual into every technical aspect: audit, market research, strategic planning, different forms of fundraising, benchmarks, management, leadership, and legal. The book critically examines the different components and Read more about Fundraising management[…]

Why Catholics Don't Give

Why Catholics Don’t Give… And What Can Be Done About It

Ever wonder why Catholics don’t give to you? There’s a book that answers this question. Why Catholics Don’t Give… And What Can Be Done About it by Charles Zech is a must read for any Catholic fundraiser. Published by Our Sunday Visitor, the book was commissioned specifically to understand the giving landscape of the Catholic Church Read more about Why Catholics Don’t Give… And What Can Be Done About It[…]

Imagining Abundance

Book Review: ‘Imagining Abundance’

Imagining Abundance by Kerry Alys Robinson offers a personal account of the lessons learned when running major capital campaigns for Catholic universities and institutions. The book focuses heavily on the practical side of fundraising in the Catholic context. Plus, it is less than 100 pages, so it’s a quick read, allowing you to move forward Read more about Book Review: ‘Imagining Abundance’[…]

Henri Nouwen Spirituality of Fundraising

Book Review: ‘A Spirituality of Fundraising’ by Henri Nouwen

The book by Henri Nouwen, A Spirituality of Fundraising, is often considered a classic and a reading requirement for anyone looking to raise funds. No more than 60 pages, Henri condenses great reflections and necessary skills to be successful in fundraising within the Catholic context. By success, I (and he) refer to strengthening your mission, Read more about Book Review: ‘A Spirituality of Fundraising’ by Henri Nouwen[…]

How to get people to click your donate button

Two weeks ago, I wrote an article on why most Catholic websites should not have a donate button, especially on their homepage. You can read that article by clicking here. I received several comments about the validity of my viewpoint. Yes, my approach is not mainstream. In fact, it is contrarian. But why be mainstream Read more about How to get people to click your donate button[…]

Fundraising Lessons

First 100 Days of 2017: The Biggest Lessons Learned

What are the big lessons of the first 100 days of the year? I get to meet hundreds of Catholics each month who are doing incredible projects. Whether it’s starting a new charity or expanding one, Catholics are working hard in the vineyard to bring Christ to the world. As a fundraiser dedicated to helping Read more about First 100 Days of 2017: The Biggest Lessons Learned[…]

donate

Why Your Catholic Website Should Not Have a Donate Button

Why should your website not have a donate button? I maintain the parish website (Our Lady of St John Wood) of a priest who is a good friend of mine. Fr Jeff recognized that more and more people discover his church, his choir, and liturgical celebrations through the parish website, YouTube channel, and social profiles. Read more about Why Your Catholic Website Should Not Have a Donate Button[…]

Authentic Catholic voice

How to keep an authentic Catholic voice when asking for money

How do you keep an authentic and Catholic voice when fundraising? I am a big advocate of having a support network around the fundraiser. Fundraising like anything else in life requires the assistance of people. In a recent article, I outlined the characteristics and actions of every individual who should help with your fundraising. If Read more about How to keep an authentic Catholic voice when asking for money[…]

get donors

How to Inspire Catholics and Get Donors

Ever wonder how to inspire Catholics and get donors? Fundraising is done correctly when you focus on this one task: sharing your work’s purpose with people who will be inspired to support it. Bad fundraising focuses on asking people for money. Therefore, focus on inspiring people, not on asking them for money. This may sound Read more about How to Inspire Catholics and Get Donors[…]