I just wrapped up a big fundraising campaign.
We had more than 3,000 donors participate from countries around the world, and the generosity was pretty incredible.
During this time, someone asked me the question, “How do I get donors?”
It’s a great question, especially with all the challenges surrounding us.
So with circumstances being what they are, I pivoted my fundraising strategy to “get” donors. I use quotations because this idea that we get donors is somewhat misleading.
Therefore, I want to share with you my strategy for “getting” donors with you. Check it out:
One of the saddest things I experienced about the pandemic was watching apostolates put the breaks on their mission.
I really enjoy helping Catholics fundraise, but it was heartbreaking to watch them stop everything.
Have you stopped, too?
I hope not. Today, I’m fielding questions that Catholics like you have asked me about fundraising.
Should you plan any events?
What to do about donor fatigue?
Which new ways should you start fundraising?
That’s what this week’s article is all about. You can check out my answers here:
Happy feast of Saint Matthias, the Apostle. As you know, it’s the month of May (the month of Mary), and we are five months – nearly halfway – into the year.
During these 134 days, the coronavirus likely sideswiped your fundraising.
I had to pivot a lot of my campaigns and move on to Plan B by using virtual methods.
But after running a few “virtual” campaigns, there’s a lot to like about these campaigns! Fundraising has changed because of the coronavirus, and I want to share with you what I’ve learned.
That’s what this week’s lesson is all about:
Every time someone finds me through my website, I immediately ask, what’s holding you back in your apostolate?
These past few weeks during the quarantine, I saw a couple of common themes. Inability to find donors. Unsure which type of fundraiser is the best. Lack of visibility to new prospects.
All of these can be real problems that hinder your progress… if you let them.
Fortunately, there’s a simple solution to all of them:
Three Catholic apostolates asked me questions this past week that I thought you’d find interesting.
Here are the 3 questions:
Question #1 – How do I compete for donations when there are so many other non-profits asking, there is a lack of generosity, and most fundraisers use scare tactics?
Question #2 – Where can I raise funds if I live in a poor community?
Question #3 – What to do when your leaders don’t want to try something new?
People have asked me these questions countless times over the years, so I thought to share my answers with you because you might be asking them too: