Each week, I’ve been taking questions from people, and questions about volunteers came up multiple times.
Mainly, how do you find people who can help run a campaign?
If I had to start a campaign tomorrow, here’s how I would use volunteers to help me raise funds:
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Today, we’re going to be talking about volunteers and what they should and should not be doing when it comes to fundraising inside your Catholic apostolate or not for profit religious community. It’s a big topic: What do you do with your volunteers when it comes to fundraising?
Before we dive into that, let me just quickly introduce myself: Brice Sokolowski. That’s who I am, and I run a website called CatholicFundRaiser.net that is helping thousands of Catholics just like you with their fundraising. My sole objective is to help you fundraise better. And that’s why we’re going to talk about volunteers, what you should be using them for, and… what you might want to consider not using them for.
So that’s our big topic today..
And before we dive in, I want to make sure that you download — absolutely for free — my guide, ‘The 10 Commandments to Catholic Fundraising.’
We’re going to be talking about volunteers today, but if you’ve got other questions about your fundraising, more than likely you’re just a click away from an answer. Looking for some fresh ideas on how to fundraise? For example, how to successfully fundraise online? , Just click the link to this easy download. The 10 Commandments to Catholic Fundraising outlines 10 lessons that I have found very, very helpful in my fundraising. My guide has been downloaded by thousands of Catholic nonprofits and outlines all the great input I’ve gained in an easy top 10 list. So make sure that you get your guide absolutely for free.
OK, I’m going to be looking at three key points about volunteers. It may feel a little controversial because what I’m going to say usually isn’t said by a lot of people. So then the question is, why don’t a lot of people say it? Well, there’s a lot of common sense and research behind what I’m going to say, and I think that’s why it deviates from the norm. Some people are simply following the crowd on what to do with fundraising. And most people, I would think you agree, aren’t really reaching their fundraising goals. So I’m going to be telling you things to do that will actually get you to more successfully fundraise for your Catholic apostolate and in regards to utilizing your volunteers.
The first recommendation is, do not get volunteers to run your fundraising. And I say this because they likely don’t want to do it, either. Volunteers were more likely to not want to complete tasks. And then you’re going to have to watch them every step of the way, to make sure that they’re actually going out and doing their task. So, if you want to micromanage, a group of people who are probably not going to be successful (in the sense that they don’t really want to do the job) if what you want to do is spend more of your time micromanaging people that don’t want to do something, go right ahead. But you know what? Even with micromanagement, they’re still not going to do very well. So maybe they shouldn’t be doing it at all. And that’s my recommendation. Number one, don’t have volunteers doing anything with fundraising. That’s my advice, if you want to be stress-free and focused on what actually gets you donors and donations. That’s point number one.
Point number two is to rethink your volunteers. What are they really good at? I recommend that they become advocates for your mission. Get them out to spread the word. I have asked them to pass out flyers, collect contact details, open doors to meeting other potential supporters. You’re going to have to manage them as well. But it’s going to be less stressful than overseeing and micromanaging what they’re doing with your fundraising. Fundraising in itself is stressful. Don’t add another element of stress. When you do have volunteers, ask them to do things other than fundraising, and more than likely, you’re going to get even more volunteers, because people want to get involved when they feel comfortable with responsibility, with the possibilities behind what you’re doing. Just allow them to spread the word and they will be doing something much more, and much better, than fundraising. So that’s point number two. Get them to do something that’s a little bit easier, a little less uncomfortable than asking, and then they’re going to love doing it.
Point number three is, if you started this video or podcast thinking, well, how do I actually get volunteers to do my fundraising, I’m telling you not to do that. So who does the fundraising, who’s actually going to go out and do it? The answer is you. You are the one that’s responsible for fundraising. You’re going to raise a whole lot more support if you just take it upon yourself and be smart about it.
That’s why The 10 Commandments to Catholic Fundraising teaches you how to be smart about it. CatholicFundRaiser.net gets more into how to be smart about it. You need a plan, direction, and the right tools. My approach is to help people like you take it one step at a time, get the plan, get the direction, and get the tools until you can run your own successful fundraising. The whole objective is to figure out what actually works, what direction you need to go with that plan, and how to put all the pieces together.
So those are my recommendations on volunteers and their role in (and out) of fundraising. I hope that you have found this helpful and please, share this with somebody that you think could benefit from it. And if you have any questions or want to leave a comment or reach out to me directly, you can do so via my website, CatholicFundRaiser.net.God bless you, have a great day, and good-bye for now!
Want to fundraise more for your Catholic apostolate?
Make sure to get your free copy of ‘The 10 Commandment of Catholic Fundraising’. It’s a book that highlights the ten tasks you should do to keep you focused on your mission and hit your fundraising target, every time.